2nd Annual Pharma Commercial Excellence Summit
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Past Speakers
SEE THE PREVIOUS SPEAKERS & CASE STUDIES
CASE STUDY
Precision Meets Performance: Revolutionising Pharma Launches with AI-Powered Insights
This presentation reveals how AI could revolutionise pharmaceutical launches through precise segmentation, adaptive strategies, and real-time performance tracking. It showcases how AI enhances customer engagement with tailored multichannel approaches and seamless experiences. Finally, it highlights how data-driven insights empower impactful interactions with key opinion leaders, ensuring launch excellence.
- 01AI-Powered Launches: Revolutionising launches with precise segmentation, adaptive strategies, and real-time tracking
- 02Seamless Engagement: Tailored multichannel approaches for personalised, impactful customer experiences
- 03Insight-Driven Impact: Analytics powering key opinion leader interactions and launch excellence
Intro to Nykredit’s operational excellence transformation that started in 2023. Focus on lean, continuous improvements, process mining, AI, and, most importantly, benefit realisation.
CASE STUDY
Empowering Sales Teams: Investing in Training for Peak Performance
This session delves into how to build high-performing pharmaceutical sales teams through a focus on three critical pillars: creating a culture of empowerment that inspires confidence and autonomy, defining a structured approach to address the diverse needs of the field force, and leveraging AI to enhance training. Together, these strategies pave the way for commercial excellence in a dynamic and competitive market.
- 01Create a culture of Empowerment
- 02Define a structured approach to cover most field force needs
- 03Leveraging A
Payit is UAE’s first fully featured digital wallet. This presentation narrates the story of how a digital wallet transformed financial transactions for families and communities in the region into joyful moments by thoughtfully curating experiences centred around customers’ spending, sending, and borrowing moments, enabled by the comfort and convenience of digital. This led to the wider acceptance of Payit and an upsurge in usage and profitable revenues.
CASE STUDY
Evolving Commercial Excellence for the Digital Age
- 01A view of category shifts in consumer healthcare
- 02What challenges are posed for large businesses?
- 03What is the true opportunity in creating connected commerce?
- 04Where is evolution necessary to best serve Europe’s Consumer Health consumers in partnership with e-commerce partners?
This presentation will provide an in-depth analysis of the financial industry’s transformation, from its traditional banking roots to the rise of fintech and the disruptive influence of Web3 technologies. By examining the historical context, key innovations, and future implications, we will gain a comprehensive understanding of how the financial landscape has been reshaped and what the future holds for the industry. Join me to understand finance’s past, present, and future in a rapidly changing digital world.
Digitising end-to-end lending processes begins with understanding the current digital status and identifying key areas for enhancement. Evaluating mid and long-term automation potential can uncover significant efficiency opportunities. Focusing on high-impact areas ensures effective implementation. Setting ambitious goals and using Shared OKRs helps monitor progress, foster collaboration, and maintain transparency.
CASE STUDY
Driving Commercial Excellence Through Effective Product Launches
The session will review specific frameworks that support product launches. It will also discuss the reasons behind the success of recent launches in our industry. Lastly, the speaker will debate on the evolution of the role of relevant stakeholders, such as patient organisations, payers and opinion leaders, in a context of a pharmaceutical launch product.
- 01Multi-stakeholder strategy at the heart of a launch strategy
- 02Is there a best in class launch framework?
- 03Explore recent successful product launches and potential reasons behind their successes
- 04What are the characteristics associated with a successful launch?
In today’s rapidly evolving digital landscape, the banking sector faces increasingly sophisticated cyber threats. As banks continue to innovate and expand their digital services, ensuring robust cybersecurity measures is more critical than ever. This presentation, titled “Evolving Cybersecurity in the Banking Sector: Strategies for Adapting to Emerging Threats,” will explore the latest trends in cyber threats, discuss effective strategies for mitigating risks, and highlight best practices for maintaining security in an ever-changing environment. Join us as we delve into the challenges and solutions that are shaping the future of cybersecurity in banking.
CASE STUDY
The Death of Marketing
I’d like to explore the changes we have seen in marketing as a role and function within the business over the past few years. What’s driving those changes, both internally and externally? Look to the future and where it’s going, what marketers look like today, and what they will need to look like by 2030.
- 01Pose the question: Is marketing as we know it really dead?
- 02What’s driving the changes?
- 03What’s our vision for the future of marketing?
- 04How can we engage our organisation to elevate the strategic impact of the marketing role?
- 05What skills and capabilities do our marketers need for the future?
Today’s modern workforce is comprised of multiple generations with diverse perspectives, experiences, and preferences. As we move towards the future, the number of generations in the workplace is set to increase. There are significant impacts on any organisation due to the generation gap. Technology offers numerous tools and platforms that facilitate communication and bridge the gap between different age groups. Additionally, the technology addresses and unlocks the NextGEN connections.
CASE STUDY
Precision Meets Performance: Revolutionising Pharma Launches with AI-Powered Insights
This presentation reveals how AI could revolutionise pharmaceutical launches through precise segmentation, adaptive strategies, and real-time performance tracking. It showcases how AI enhances customer engagement with tailored multichannel approaches and seamless experiences. Finally, it highlights how data-driven insights empower impactful interactions with key opinion leaders, ensuring launch excellence.
- 01AI-Powered Launches: Revolutionising launches with precise segmentation, adaptive strategies, and real-time tracking
- 02Seamless Engagement: Tailored multichannel approaches for personalised, impactful customer experiences
- 03Insight-Driven Impact: Analytics powering key opinion leader interactions and launch excellence
Intro to Nykredit’s operational excellence transformation that started in 2023. Focus on lean, continuous improvements, process mining, AI, and, most importantly, benefit realisation.
CASE STUDY
Empowering Sales Teams: Investing in Training for Peak Performance
This session delves into how to build high-performing pharmaceutical sales teams through a focus on three critical pillars: creating a culture of empowerment that inspires confidence and autonomy, defining a structured approach to address the diverse needs of the field force, and leveraging AI to enhance training. Together, these strategies pave the way for commercial excellence in a dynamic and competitive market.
- 01Create a culture of Empowerment
- 02Define a structured approach to cover most field force needs
- 03Leveraging A
Payit is UAE’s first fully featured digital wallet. This presentation narrates the story of how a digital wallet transformed financial transactions for families and communities in the region into joyful moments by thoughtfully curating experiences centred around customers’ spending, sending, and borrowing moments, enabled by the comfort and convenience of digital. This led to the wider acceptance of Payit and an upsurge in usage and profitable revenues.
CASE STUDY
Evolving Commercial Excellence for the Digital Age
- 01A view of category shifts in consumer healthcare
- 02What challenges are posed for large businesses?
- 03What is the true opportunity in creating connected commerce?
- 04Where is evolution necessary to best serve Europe’s Consumer Health consumers in partnership with e-commerce partners?
This presentation will provide an in-depth analysis of the financial industry’s transformation, from its traditional banking roots to the rise of fintech and the disruptive influence of Web3 technologies. By examining the historical context, key innovations, and future implications, we will gain a comprehensive understanding of how the financial landscape has been reshaped and what the future holds for the industry. Join me to understand finance’s past, present, and future in a rapidly changing digital world.
Digitising end-to-end lending processes begins with understanding the current digital status and identifying key areas for enhancement. Evaluating mid and long-term automation potential can uncover significant efficiency opportunities. Focusing on high-impact areas ensures effective implementation. Setting ambitious goals and using Shared OKRs helps monitor progress, foster collaboration, and maintain transparency.
CASE STUDY
Driving Commercial Excellence Through Effective Product Launches
The session will review specific frameworks that support product launches. It will also discuss the reasons behind the success of recent launches in our industry. Lastly, the speaker will debate on the evolution of the role of relevant stakeholders, such as patient organisations, payers and opinion leaders, in a context of a pharmaceutical launch product.
- 01Multi-stakeholder strategy at the heart of a launch strategy
- 02Is there a best in class launch framework?
- 03Explore recent successful product launches and potential reasons behind their successes
- 04What are the characteristics associated with a successful launch?
In today’s rapidly evolving digital landscape, the banking sector faces increasingly sophisticated cyber threats. As banks continue to innovate and expand their digital services, ensuring robust cybersecurity measures is more critical than ever. This presentation, titled “Evolving Cybersecurity in the Banking Sector: Strategies for Adapting to Emerging Threats,” will explore the latest trends in cyber threats, discuss effective strategies for mitigating risks, and highlight best practices for maintaining security in an ever-changing environment. Join us as we delve into the challenges and solutions that are shaping the future of cybersecurity in banking.
CASE STUDY
The Death of Marketing
I’d like to explore the changes we have seen in marketing as a role and function within the business over the past few years. What’s driving those changes, both internally and externally? Look to the future and where it’s going, what marketers look like today, and what they will need to look like by 2030.
- 01Pose the question: Is marketing as we know it really dead?
- 02What’s driving the changes?
- 03What’s our vision for the future of marketing?
- 04How can we engage our organisation to elevate the strategic impact of the marketing role?
- 05What skills and capabilities do our marketers need for the future?
Today’s modern workforce is comprised of multiple generations with diverse perspectives, experiences, and preferences. As we move towards the future, the number of generations in the workplace is set to increase. There are significant impacts on any organisation due to the generation gap. Technology offers numerous tools and platforms that facilitate communication and bridge the gap between different age groups. Additionally, the technology addresses and unlocks the NextGEN connections.
CASE STUDY
Precision Meets Performance: Revolutionising Pharma Launches with AI-Powered Insights
This presentation reveals how AI could revolutionise pharmaceutical launches through precise segmentation, adaptive strategies, and real-time performance tracking. It showcases how AI enhances customer engagement with tailored multichannel approaches and seamless experiences. Finally, it highlights how data-driven insights empower impactful interactions with key opinion leaders, ensuring launch excellence.
- 01AI-Powered Launches: Revolutionising launches with precise segmentation, adaptive strategies, and real-time tracking
- 02Seamless Engagement: Tailored multichannel approaches for personalised, impactful customer experiences
- 03Insight-Driven Impact: Analytics powering key opinion leader interactions and launch excellence
Intro to Nykredit’s operational excellence transformation that started in 2023. Focus on lean, continuous improvements, process mining, AI, and, most importantly, benefit realisation.
CASE STUDY
Empowering Sales Teams: Investing in Training for Peak Performance
This session delves into how to build high-performing pharmaceutical sales teams through a focus on three critical pillars: creating a culture of empowerment that inspires confidence and autonomy, defining a structured approach to address the diverse needs of the field force, and leveraging AI to enhance training. Together, these strategies pave the way for commercial excellence in a dynamic and competitive market.
- 01Create a culture of Empowerment
- 02Define a structured approach to cover most field force needs
- 03Leveraging A
Payit is UAE’s first fully featured digital wallet. This presentation narrates the story of how a digital wallet transformed financial transactions for families and communities in the region into joyful moments by thoughtfully curating experiences centred around customers’ spending, sending, and borrowing moments, enabled by the comfort and convenience of digital. This led to the wider acceptance of Payit and an upsurge in usage and profitable revenues.
CASE STUDY
Evolving Commercial Excellence for the Digital Age
- 01A view of category shifts in consumer healthcare
- 02What challenges are posed for large businesses?
- 03What is the true opportunity in creating connected commerce?
- 04Where is evolution necessary to best serve Europe’s Consumer Health consumers in partnership with e-commerce partners?
This presentation will provide an in-depth analysis of the financial industry’s transformation, from its traditional banking roots to the rise of fintech and the disruptive influence of Web3 technologies. By examining the historical context, key innovations, and future implications, we will gain a comprehensive understanding of how the financial landscape has been reshaped and what the future holds for the industry. Join me to understand finance’s past, present, and future in a rapidly changing digital world.
Digitising end-to-end lending processes begins with understanding the current digital status and identifying key areas for enhancement. Evaluating mid and long-term automation potential can uncover significant efficiency opportunities. Focusing on high-impact areas ensures effective implementation. Setting ambitious goals and using Shared OKRs helps monitor progress, foster collaboration, and maintain transparency.
CASE STUDY
Driving Commercial Excellence Through Effective Product Launches
The session will review specific frameworks that support product launches. It will also discuss the reasons behind the success of recent launches in our industry. Lastly, the speaker will debate on the evolution of the role of relevant stakeholders, such as patient organisations, payers and opinion leaders, in a context of a pharmaceutical launch product.
- 01Multi-stakeholder strategy at the heart of a launch strategy
- 02Is there a best in class launch framework?
- 03Explore recent successful product launches and potential reasons behind their successes
- 04What are the characteristics associated with a successful launch?
In today’s rapidly evolving digital landscape, the banking sector faces increasingly sophisticated cyber threats. As banks continue to innovate and expand their digital services, ensuring robust cybersecurity measures is more critical than ever. This presentation, titled “Evolving Cybersecurity in the Banking Sector: Strategies for Adapting to Emerging Threats,” will explore the latest trends in cyber threats, discuss effective strategies for mitigating risks, and highlight best practices for maintaining security in an ever-changing environment. Join us as we delve into the challenges and solutions that are shaping the future of cybersecurity in banking.
CASE STUDY
The Death of Marketing
I’d like to explore the changes we have seen in marketing as a role and function within the business over the past few years. What’s driving those changes, both internally and externally? Look to the future and where it’s going, what marketers look like today, and what they will need to look like by 2030.
- 01Pose the question: Is marketing as we know it really dead?
- 02What’s driving the changes?
- 03What’s our vision for the future of marketing?
- 04How can we engage our organisation to elevate the strategic impact of the marketing role?
- 05What skills and capabilities do our marketers need for the future?
Today’s modern workforce is comprised of multiple generations with diverse perspectives, experiences, and preferences. As we move towards the future, the number of generations in the workplace is set to increase. There are significant impacts on any organisation due to the generation gap. Technology offers numerous tools and platforms that facilitate communication and bridge the gap between different age groups. Additionally, the technology addresses and unlocks the NextGEN connections.
Ahmed Nasr
Operations Director Egypt and Director Milk Africa & Turkey
Khaled Elsharkawy
Integrated Supply Chain Senior Director
Mueen Uddin Siddique
Senior Director – Access Network Procurement
Shannon Hore
Senior Vice President Procurement and Logistics
Sandeep Sharma
Director Group Procurement & International Markets Supply Chain
Hottest topics
LOOK AT THE TOPICS THAT WERE DISCUSSED
- 01How are AI, ML, and big data transforming commercial strategies?
- 02Patient-focused sales: Aligning with healthcare outcomes and value-based models
- 03Empathy-led communication: Bridging gaps between pharma, providers, and payers
- 04Reinventing SFE: Exploring cutting-edge technologies to enhance sales effectiveness
- 05Seamless Customer Journeys: Omnichannel Engagement Strategies
- 06Disrupting Pharma: Next-Gen Commercial Excellence
Testimonials
What our users say about our conferences
Very well organised summit packed with resourceful presentations. It was a fantastic conference!
Union National Bank
Chief Human Resources Officer
Great event, very good topics and discussions with diverse participants
Landmark Group
Head – Rewards & Organisational Effectiveness,
Good overall, I gain a lot of useful information. Lots of insights to learn from and a great speaker line-up.
Abu Dhabi Airports
Total Rewards Head, Senior Manager Organisation Development
Great conference. I really liked meeting the other participants and the opportunity to openly share insights.
Adidas
Director Compensation Programmes
It is a great and to the point event. There were some inspirational presentations – I have noted them and will use them in my daily work.
Teva
Associate Director, Digital Customer Engagement
Very nice conference. I liked the international mix of people and professions.
Janssen
Sales & Marketing Director
Good blend of innovative and traditional topics and a good level of interaction.
Biogen
Head of Sales Force Excellence
Interesting mostly because of the intimate atmosphere and a lot of topics.
Novartis
Director, Marketing
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